Should you consider outsourcing your digital marketing?
Outsourcing of digital marketing – What’s the benefit?
Those looking to connect meaningfully with potential clients, and to retain their current customer base, are often overwhelmed by the ever-changing landscape of today’s Internet. This confusion can be exceptionally mystifying for those of us who don’t understand the difference between Facebook Pixel and the Google Pixel – the former is an analytics tools and the latter is a smartphone.
Outsourcing might just be the answer to all the confusion, and bring your business better results.
Effective offline marketing has moved light years beyond the tasks of reviewing media guides and negotiating banner ad rates. Marketers today must have the time, knowledge, and staff needed to perform a host of complicated tasks across a wide range of consumer touch points:
- Off-page optimisation
- On-page optimisation
- Tag management
- PPC KPIs
- A/B testing
- Twitter vs. Instagram vs. LinkedIn vs. Facebook
If you don’t have a firm grasp on these key digital marketing areas, almost on an hour-to-hour basis, your customers will experience more and more difficulty either in finding your company, paying for your services, or returning for future business, which are the opposite results to those you want to achieve.
GODigital.Media consultants live and breathe digital marketing… We even do it during our time off! Let us work with you and your team to develop a bespoke plan that is data-driven, produces a high ROI and, most importantly, vividly conveys your brand’s value.
Contact us today for a free, initial digital marketing consultation to see how you can discover the power of effective online marketing.